Jonathan Gottfried‘s session covers three techniques that you can use to increase customer adoption, retention, and engagement by utilizing affordable, pay-as-you-go cloud services.
- Track and analyze the effectiveness of your advertising campaigns using simple call tracking solutions. Integrate with your CRM solution and use an analytics tool to get the most out of your data.
- Keep your users coming back for more with easy to implement, unobtrusive SMS notification techniques. Acquire new customers with the simplicity of mobile app distribution.
- Increase customer happiness and reduce time spent on support by building your own IVR phone solution. Take advantage of the cloud and customize your IVR with new call routing logic or add SMS in real time.
Technologies involved in building out these solutions are covered, as well as best practices for implementation, and a series of case studies on how similar solutions have helped companies big and small to increase revenue and wow their customers.
You will leave this session with some clear, actionable ways to boost your business without a large investment of time or money.